About

Story, education, experience, awards, recognitions

Story, education, experience, awards, recognitions

I’m a multidisciplinary designer combining strategic thinking with strong visual execution across branding, motion, packaging, and digital design. I adapt quickly, learn new tools at record speed, and I’m primarily motivated by growth and continuous learning. My guiding philosophy is simple: 70% of every project builds on what I already do well, and 30% should challenge me.

I’ve worked in a digital agency, as a freelancer, and within a product company, experiences that helped me master strong fundamentals while exploring a broad range of disciplines. My scope includes digital and print design, video editing, motion, 3D, and illustration, allowing me to choose the right medium based on the problem rather than the format.

I hold a bachelor’s degree in computer science, which helps me bridge the gap between design and development on web projects. Alongside my hands-on work, I currently manage a design team, where I focus on building clear processes and systems that enable efficient collaboration and consistent, high-quality output.

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Expertise

1

Logo design

Typography systems

Color systems

Brand & Visual Systems

1

Logo design

Typography systems

Color systems

Brand & Visual Systems

1

Logo design

Typography systems

Color systems

Brand & Visual Systems

2

Visual direction

Moodboards

Design feedback

Creative & Art Direction

2

Visual direction

Moodboards

Design feedback

Creative & Art Direction

2

Visual direction

Moodboards

Design feedback

Creative & Art Direction

3

Marketing visuals

Web, landing page, and interface design

UX and CRO-focused layouts

Digital & Web Experience

3

Marketing visuals

Web, landing page, and interface design

UX and CRO-focused layouts

Digital & Web Experience

3

Marketing visuals

Web, landing page, and interface design

UX and CRO-focused layouts

Digital & Web Experience

4

Motion design

Video editing

3D visuals and animations

Motion, Video & Visual Storytelling

4

Motion design

Video editing

3D visuals and animations

Motion, Video & Visual Storytelling

4

Motion design

Video editing

3D visuals and animations

Motion, Video & Visual Storytelling

5

Component libraries & templates

SOPs & workflows

Team coordination

Design Systems & Team Operations

5

Component libraries & templates

SOPs & workflows

Team coordination

Design Systems & Team Operations

5

Component libraries & templates

SOPs & workflows

Team coordination

Design Systems & Team Operations

Common Questions

What types of projects do you specialize in?

I consider myself a generalist by intention. I’ve put consistent effort into becoming well-rounded across many areas of graphic design, from branding and layout to digital assets and motion. That said, my most recent focus and strongest interest is in motion graphics and 3D. I enjoy how they combine design, storytelling, and technical problem-solving, and I’ve been actively pushing my skills in those areas through both client and personal work.

How would you describe your design skill set?

My skill set is broad but structured. I’m comfortable working across brand identity, packaging, digital design, motion graphics, and 3D, and I focus on understanding how each discipline supports the overall system rather than treating them as isolated outputs. I care deeply about clarity, consistency, and execution, and I’m especially attentive to how design performs in real-world contexts, whether that’s on Amazon, social platforms, or within a digital product.

What role do you typically play on projects?

Depending on the project, I often take on a lead or end-to-end role, handling visual direction and execution across multiple deliverables. I’m comfortable owning a project from concept to final output, but I also enjoy collaborating within a team and contributing to a larger vision. I adapt easily to different workflows and value clear communication and feedback throughout the process.

How do you approach designing across multiple formats and platforms?

I approach design as a system first. Before jumping into execution, I focus on establishing a strong visual foundation that can scale across formats, whether that’s packaging, video, UI, social content, or internal assets. This approach helps ensure consistency while allowing flexibility for platform-specific requirements, such as performance constraints, technical guidelines, or user behavior.

What kind of teams or environments do you work best in?

I work best in environments that value thoughtful design, clear goals, and open communication. I appreciate teams where design is seen as a problem-solving discipline rather than just decoration. I’m comfortable in fast-moving settings, especially when there’s room to iterate, learn, and continuously improve both the work and the process.

Let’s Connect

Open to New Opportunities and Conversations.

Common Questions

What types of projects do you specialize in?

I consider myself a generalist by intention. I’ve put consistent effort into becoming well-rounded across many areas of graphic design, from branding and layout to digital assets and motion. That said, my most recent focus and strongest interest is in motion graphics and 3D. I enjoy how they combine design, storytelling, and technical problem-solving, and I’ve been actively pushing my skills in those areas through both client and personal work.

How would you describe your design skill set?

My skill set is broad but structured. I’m comfortable working across brand identity, packaging, digital design, motion graphics, and 3D, and I focus on understanding how each discipline supports the overall system rather than treating them as isolated outputs. I care deeply about clarity, consistency, and execution, and I’m especially attentive to how design performs in real-world contexts, whether that’s on Amazon, social platforms, or within a digital product.

What role do you typically play on projects?

Depending on the project, I often take on a lead or end-to-end role, handling visual direction and execution across multiple deliverables. I’m comfortable owning a project from concept to final output, but I also enjoy collaborating within a team and contributing to a larger vision. I adapt easily to different workflows and value clear communication and feedback throughout the process.

How do you approach designing across multiple formats and platforms?

I approach design as a system first. Before jumping into execution, I focus on establishing a strong visual foundation that can scale across formats, whether that’s packaging, video, UI, social content, or internal assets. This approach helps ensure consistency while allowing flexibility for platform-specific requirements, such as performance constraints, technical guidelines, or user behavior.

What kind of teams or environments do you work best in?

I work best in environments that value thoughtful design, clear goals, and open communication. I appreciate teams where design is seen as a problem-solving discipline rather than just decoration. I’m comfortable in fast-moving settings, especially when there’s room to iterate, learn, and continuously improve both the work and the process.

Let’s Connect

Open to New Opportunities and Conversations.

Common Questions

What types of projects do you specialize in?

I consider myself a generalist by intention. I’ve put consistent effort into becoming well-rounded across many areas of graphic design, from branding and layout to digital assets and motion. That said, my most recent focus and strongest interest is in motion graphics and 3D. I enjoy how they combine design, storytelling, and technical problem-solving, and I’ve been actively pushing my skills in those areas through both client and personal work.

How would you describe your design skill set?

My skill set is broad but structured. I’m comfortable working across brand identity, packaging, digital design, motion graphics, and 3D, and I focus on understanding how each discipline supports the overall system rather than treating them as isolated outputs. I care deeply about clarity, consistency, and execution, and I’m especially attentive to how design performs in real-world contexts, whether that’s on Amazon, social platforms, or within a digital product.

What role do you typically play on projects?

Depending on the project, I often take on a lead or end-to-end role, handling visual direction and execution across multiple deliverables. I’m comfortable owning a project from concept to final output, but I also enjoy collaborating within a team and contributing to a larger vision. I adapt easily to different workflows and value clear communication and feedback throughout the process.

How do you approach designing across multiple formats and platforms?

I approach design as a system first. Before jumping into execution, I focus on establishing a strong visual foundation that can scale across formats, whether that’s packaging, video, UI, social content, or internal assets. This approach helps ensure consistency while allowing flexibility for platform-specific requirements, such as performance constraints, technical guidelines, or user behavior.

What kind of teams or environments do you work best in?

I work best in environments that value thoughtful design, clear goals, and open communication. I appreciate teams where design is seen as a problem-solving discipline rather than just decoration. I’m comfortable in fast-moving settings, especially when there’s room to iterate, learn, and continuously improve both the work and the process.

Let’s Connect

Open to New Opportunities and Conversations.